|
CHARLES FERRI, FOUNDER & CEO
Charles, graduated with a B.S. from SUNY Buffalo in 1996. From 1997-2000 Charles worked at Sanford Bernstein Investment Management. Subsequently, he worked at Deutsche Bank from 2000-2004, and at each financial institution he managed assets for high net worth individuals, families and select companies in sports, entertainment and media.
In 2004, Charles left banking to fulfill his entrepreneurial passion and purchased a lounge under the famed Chelsea Hotel. He quickly became a major player in New York Nightlife and soon expanded to the Hamptons owning the world famous Star Room Nightclub.
Charles wanted a special gift for his private clientele to remember their experience at his venues and began researching starting his own vodka line. Having had the opportunity to see firsthand what it takes to measure up to the quality standards sought by socialites and celebrities, Charles knew he needed a product that stood out from the many vodka brands on the market today. Charles felt the time was right for a premium American vodka and knew that it wouldn't be easy to create vodka that would measure up to his highest standards.
Charles began his quest in 2008 traveling and researching to find the finest quality ingredients and production facilities for Star Vodka. He met with distillers and purveyors of grains and selected the best corn from the Midwest, Cascade Mountain water from Oregon and a unique distillation method called volcanic filtering. The first production became available the Spring of 2008 and met with instant success.
Since that time he has been producing limited quantities for his private clientele and in May 2009 began selling Star Vodka to select parties and individuals. He is slowly beginning to increase production to include specific high end hotels and venues in Manhattan, Miami, and Los Angeles.
Star Vodka has recently signed an agreement with Liberty Jet to be the exclusive vodka for their private jet service globally.
|
|
DAVID HORNER, PRESIDENT
David Horner has been a "Star" in the fragrance industry for many years. He has an outstanding record of accomplishments and is best known for being one of the founders of the legendary Giorgio, Beverly Hills fragrance.
After the Sale of Giorgio to Avon, Horner opened his own consulting practice and has been personally involved in fragrance projects involving Madonna, Princess Diana, The Royal Family of Monaco, Elizabeth Taylor, Halston and Tiger Woods...to name just a few.
Before his career at Giorgio, Horner held senior corporate positions at Revlon, Max Factor and Helena Rubenstein. For many years Horner worked closely with Pierre Cardin to develop new distribution concepts for his licensees
"Just like perfume, the creation of a vodka is a sensory undertaking" and "Like a fine perfume, it needs to be blended slowly and with great care". When I first met Charles it was clear that he and I both shared a passion for creating quality products. We distill our vodka in small batches, and right now it isn't easy to find. Like all luxury items it needs to occupy a special niche…....Our vodka is the smoothest you can find. And...........................it's made in America. .
|
|